HCC Focuses on Increasing Entrepreneur Capabilities
Course;
Non-Credit Training to be Part of Wider Initiative
The Baltimore Sun, February 20, 2004
Sandy Alexander, Sun Staff
Going out on ones own may be a little less lonely
for aspiring business owners now that Howard County Community
College is starting several initiatives to help people develop
entrepreneurial skills. Noncredit training opportunities should
be available this summer, and a class in entrepreneurship
for credit is to begin in the fall. A Web site pulling together
resources from the college, county and region is expected
before the end of the year and an associates degree in entrepreneurship
is in the works for 2006.
"The programs represent a whole mind shift ... from
a wage-earner mentality to an entrepreneurial mentality,"
said Jeffrey Agnor, a Columbia attorney who co-chaired an
HCC task force on developing entrepreneurs. "Traditionally,
the education system has failed the entrepreneurial type,"
he said. "[Schools] have not groomed these talents."
The task force -- part of the schools Commission on the Future
-- said in its report that workers no longer expect safety
and stability in their jobs. More young people are considering
alternatives to traditional four-year college plans, and adults
dissatisfied or displaced by traditional corporations are
looking for different business opportunities.
The group laid out recommendations for the college last year.
The school staff spent
the next year developing a plan, which got a significant jump-start
this month from a $100,000 pledge by Brian McIntyre, Founder
and Chief Executive Officer of WorkStrategy, a human resources
technology management company.
Whether individuals want to start a dry cleaning business,
an information technology firm or a home design service, "the
biggest risk is they haven't had any experience," said
McIntyre, who will provide grants and endowments over five
years. "The college can teach people about business plans,
marketing, human resources and other areas," he said,
adding, "It is nice to be able to take somebody through
the paces in a safe environment."
More than 11.3 percent of adults are engaged in entrepreneurial
activity in the United States, according to a study last year
funded by the Kauffman Foundation, which supports entrepreneurship
and education through grants, training and events. And colleges
have been responding.
The foundation estimates that about 1,500 colleges and universities
offer entrepreneurial education opportunities today, up from
about 450 in the mid-1990s.
Community colleges have started getting on board more recently,
with HCC planning one of the more ambitious entrepreneur programs.
"Of more than 1,250 community colleges in the country,
only about 9 or 10 percent have active entrepreneurship education,"
said Betty Kadis, Executive Director of the National Association
for Community College Entrepreneurship. Most of those have
one class.
In its report, the HCC task force pointed to research by
the National Commission on Entrepreneurship indicating that
community colleges are well-suited to reach potential business
leaders. The schools serve students from different populations
and a variety of age groups, the task force said. They exist
in every community, and they serve a greater percentage of
women and minorities than do four-year schools.
"MBA students are the least likely to start a business,"
said Erik Pages, President of EntreWorks consulting firm and
a former policy director of the National Commission on Entrepreneurship.
"Those students have many career options and often go
on to work in large organizations," he said. It is the
students in other majors, such as the arts or engineering,
who are more likely to try a new venture. "At the same
time, many potential entrepreneurs already have jobs,"
Pages said. "Those individuals are likely to need the
flexibility of a community college schedule and an array of
business-support services," he said.
HCC has about 600 business students each semester and offers
classes in business management and administration, but the
task force suggested a more comprehensive approach to helping
people successfully run their own enterprises.
The first step likely will be a short-term boot camp, lasting
24 to 36 hours, which could be ready this summer. "It
will teach business skills to people who want practical advice
and not the full coursework," said Ronald X. Roberson,
Vice President of Academic Affairs.
A for-credit course on entrepreneurship will be available
to students from all areas of study this fall, Roberson said,
calling that component one of the most exciting things about
the plans. "It has the potential for touching a whole
lot of students in multiple programs," he said. The school
is exploring the use of virtual enterprise programs, in which
students from different schools can interact over the Internet
and run fictitious businesses.
"It is a very effective way of allowing students to
engage in entrepreneurial activities and learn about how businesses
work in a relatively safe environment," Roberson said.
"When a virtual enterprise goes broke, nobody comes to
take your house."
A showcase of student businesses for potential investors
is also being planned. HCC leaders also hope to work with
the public school system to encourage young people to think
about heading their own businesses.
"I think were casting the net pretty wide, Roberson
said, because we think that [entrepreneurs] can come from
a lot of different places."
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